AcuityCRM is the only company with a CRM solution for the South African SMME market built from the ground up to meet your individualised needs, offering an intelligent sales productivity platform leveraging data integration, mobility and real-time funnel analytics to give your sales team the tools they need to be successful.

The days of brushing over Sales Figures are no more

AcuityCRM is the only CRM Company with a SMME solution with real-time funnel analytics. This is derived from individual performance that ensures for accurate forecasting. Accurate forecasting will result in an increase in revenue, reduced costs and improvement in overall customer satisfaction.

AcuityCRM accurately pinpoints what you are missing in your complete sales process to ensure that you focus on the appropriate steps to reach your sales targets. AcuityCRM calculates the exact size of your sales funnel and the velocity at which it will close, making forecasting more accurate than ever before.

Forecast like never before

The size of your funnel is the realisable revenue or the number of units on which your sales team is currently working on and likely to sell. The revenue you can use for forecasting can only be the total size of your funnel.

Velocity is the total amount of revenue your company will generate each month based on both the opportunities currently in your sales funnel and each individual sales person’s performance. Velocity is seldom used in budgets or cash flow forecasts.

AcuityCRM is a web-based solution.

This will allow you to access AcuityCRM on any of your devices without installing the application, whether it is your smartphone, tablet, or notebook.

The benefit of this is that you will have access to your sales data and customers in real time, thus anywhere and at any time when connected.

Still wondering why AcuityCRM is important to your business? Well, consider the following statistics:

75%

75% of consumers say they spend more money with a company because of a positive customer experience.

32%

Per sales person, a CRM can increase revenue by a whopping 32%

27%

A CRM is known to improve customer retention by as much as 27%

AcuityCRM allows businesses to develop long-term relationships with established and new customers while helping streamline corporate performance.

The AcuityCRM Edge

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MEASURE INDIVIDUAL SALES PERFORMANCE

Modern business is littered with examples where things sound easy in principle but prove more difficult in practice. Any system becomes more complex with the natural addition of time, people, processes or any other standard variable. The key to success is to keep things simple.

What makes the AcuityCRM funnel concept so profound is that it permits the sales professional to assess their entire sale programme in one or two minutes. It is truly a case of “A picture is worth a thousand words”. Not only can you see how far an individual is from reaching their sales targets, but also what needs to be done to get back on track for sales success.

FORECAST ACCURATELY

Keeping track of your sales opportunities as they evolve is critical to effectively manage your business, but you’re more likely to maximize your profits if you accurately project your sales.

AcuityCRM calculates the exact size of your sales opportunities and the velocity at which it close, making forecasting more accurate than ever before. Accurate forecasting helps you reduce unnecessary spending, schedule production and/or staffing, avoid missing potential opportunities and manage your cash flow.

MANAGE YOUR SALES OPPORTUNITIES

AcuityCRM provides you with a sales roadmap which guides your sales efforts by following a predefined sales process. It adds visibility by providing you with a real-time overview of where all your opportunities align along your sales process steps and criteria.

AcuityCRM’s sales pipeline helps you understand your process and increase your sales systematically. You’ll be able to understand at which stage any deal is, whether you have enough deals in your funnel to achieve your goals as well as understand whether certain deals need special attention.

COLLABORATE ORGANISATION-WIDE

The concept of getting sales, marketing and the back-office functions to work more closely together isn’t new. It’s been an issue for as long as different teams have been trying to work together (at least in theory) to drive predictable, sustainable growth for their business.

AcuityCRM makes this reality a little easier. Information between all departments are shared on an easy to access basis. Information is stored centrally and made available to any user from any team or department with the appropriate access and permission. Access to quality information also leads to improved team performances.

AcuityCRM keeps track of all changes made to information to ensure responsibility is assigned. This improves the value of shared information for the various teams. Ownership is the key to companywide collaboration.

ENFORCE DATA INTEGRITY

Data integrity refers to the correctness, completeness and consistency of data that is stored in AcuityCRM. Data integrity ensures that all departments and users can rely on the quality of data. Both our database designers and our developers are responsible for implementing data integrity within AcuityCRM.

Input fields are forced to only accept certain data formats wherever possible to ensure that inexperienced users don’t make unnecessary data errors. It is also the responsibility of each and every user to ensure data is captured correctly. This combined approach gives you the best chance of having quality, reliable and useful data.

EASY ACCESS TO CENTRALISED DATA

A centralised system means that there is only one place a user has to go to find customer or company information, primary addresses, opportunities and activities within the organisation.

There are several benefits to a centralised system:

  • Any device can be used
  • Improved data integrity
  • Centralised support
  • Ease of training

Whatever your requirements are, AcuityCRM allows users to access centralised data by the use of any device at any location.

TRAINING THROUGH THE ACUITY ACADEMY

There is an immutable law of performance psychology: ‘Elite performers spend significant time preparing for performance than actually performing in formal competition’. In short, peak performance is a function of training, and training is anchored by deliberate practice.

Introducing a CRM system has shown to produce real results – including direct improvements to the bottom line such as an increase in sales, sales productivity and forecast accuracy. The academy will train and support your staff to ensure that the goals set upfront are achieved.

AcuityCRM calculates the exact size of your sales funnel and the velocity at which it will close, making forecasting more accurate than ever before.

AcuityCRM Roadmap

AcuityCRM Software Mid 2017 Roadmap
acuity

Phase one

A company needs correct, complete and consistent data in its CRM system before time and money can be spent on marketing activities. For this reason, phase one of the AcuityCRM development roadmap focused on creating and maintaining customer data. This would apply to companies typically linked to contacts and to products bought by those customers.

 

This is valuable information as it will give a company a base to work from in maintaining or growing their customer retention. Once this information is correct, complete and consistent, a company may continue to create new opportunities and manage the activities around those opportunities to prevent leakage and serve customer in a professional way. AcuityCRM’s unique dashboard with funnel analytics will give the sales team a clear indication on sales progress and how far they still have to go to reach their sales targets.

marketing

Marketing

AcuityCRM allows businesses to develop long-term relationships with established and new customers while helping streamline corporate performance.

AcuityCRM’s core strength is an ability to glean insight from customer interactions, purchase history and feedback to create enhanced, solid and focused marketing and brand awareness.

integration

Integration

AcuityCRM utilizes our Addup XBridge Integration Hub™ to integrate seamlessly with leading
third party service providers, which may include:

Google

AcuityCRM’s Google integration will allow synchronisation of your Google calendar events, selective & identifiable contacts and emails with your AcuityCRM profile.

More Integration

Office365

AcuityCRM’s Office 365 integration will allow synchronisation of your Office365 calendar events,
selective & identifiable contacts and emails with your AcuityCRM profile.

Sage One – Online

AcuityCRM’s Sage One online integration will allow synchronisation of your client, contacts, products, pricelists and quotation to and from AcuityCRM.

Other

Should you require specific integration services outside the scope of the roadmap, AcuityCRM will be able to design a solution to fit your specific needs.

enhancements

Enhancements

AcuityCRM’s enhancements will allow for customisation; such as custom fields; analytics of your own sales metrics on the dashboards as well as custom report writing capabilities.

automotive

Automotive Vertical

AcuityCRM’s automotive vertical is a highly customised CRM solution for the South African SMME automotive market.

AcuityCRM allows for customer self-service & employee support, enhancing overall customer satisfaction.

AcuityCRM Videos

The Acuity Academy will train and support your staff to ensure that the goals set upfront are achieved.

AcuityCRM Methodology

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DATA MANAGEMENT

The discipline of information and data management is the practice of putting into place policies & procedures which will ensure that data is understandable, trusted, visible and accessible for use and interpretation.

AcuityCRM is in most cases the birth place of data elements that are eventually used in the rest of the business. When referring to clients, contacts, activities, opportunities and products, AcuityCRM will help you to start fixing data for future use in sales, service, support and marketing.

FUNNEL MANAGEMENT

Funnel management must be one of the most misunderstood and underutilised tools in sales, sales management and thus, CRM. If the funnel is not self-explanatory at first glance, and if sales professionals don’t use it religiously, then it means nothing; nothing to the individual and nothing to the organisation.

What makes the funnel concept so profound is that it permits the sales professional to assess their entire sales programme in one or two minutes. Funnel management is about managing your sales opportunities in a systematic way. Instead of simply keeping a list of open opportunities in a coded Excel sheet, funnel management helps you to know how likely you are to close each opportunity. There are important metrics and indicators that AcuityCRM track and analyse on a consistent basis, ensuring that your sales professionals know exactly what their progress is and what is still required.

TRAINING

There is an immutable law of performance psychology: “Elite performers spend significantly more time preparing for performance than actually performing in formal competition”.

The preparation for performance is highly structured, consisting of drills that build skills. In short, peak performance is a function of training, and training is anchored by deliberate practice.

MARKETING

Marketing is a business process in which client relationships, customer loyalty and brand value are built through marketing strategies and activities. AcuityCRM allows businesses to develop long-term relationships with established and new customers while helping streamline corporate performance. AcuityCRM incorporates client-specific strategies via employee training, marketing planning and relationship building.

DISCIPLINE

Discipline plays an important part in the successful implementation and continued operation of any CRM project. This is true for both management and staff. If either one is not fully committed to, adhere to, or enforced the discipline required to use CRM as designed, then your project will be challenging.

Master the art of sales activities by contacting AcuityCRM today.

Pricing

Free Trial

R0.007 days
TRIAL
  • Funnel Management
  • File Storage
  • Unlimited Records
  • Import support
  • Unlimited eMail Support
  • Configurable
  • Encrypted document storage
  • Mobile Friendly
  • Training(Available on request)
  • Coming Soon
  • Email Templates
  • Mass eMail Marketing
  • Mail Integration
  • Calendar Integration
  • Data Export
  • Social Media Integration
  • Google Integration
  • Financial Integration

1-10 USERs

R305.00
/Month/Per User
  • Funnel Management
  • File Storage
  • Unlimited Records
  • Import support
  • Unlimited eMail Support
  • Configurable
  • Encrypted document storage
  • Mobile Friendly
  • Training (Available on request)
  • Coming Soon
  • Email Templates
  • Mass eMail Marketing
  • Mail Integration
  • Calendar Integration
  • Data Export
  • Social Media Integration
  • Google Integration
  • Financial Integration

25+ USERs

R285.00
/Month/Per User
  • Funnel Management
  • File Storage
  • Unlimited Records
  • Import support
  • Unlimited eMail Support
  • Configurable
  • Encrypted document storage
  • Mobile Friendly
  • Training (Available on request)
  • Coming Soon
  • Email Templates
  • Mass eMail Marketing
  • Mail Integration
  • Calendar Integration
  • Data Export
  • Social Media Integration
  • Google Integration
  • Financial Integration

Free Trial

R0.007 days
TRIAL
  • Funnel Management
  • File Storage
  • Unlimited Records
  • Import support
  • Unlimited eMail Support
  • Configurable
  • Encrypted document storage
  • Mobile Friendly
  • Training(Available on request)
  • Coming Soon
  • Email Templates
  • Mass eMail Marketing
  • Mail Integration
  • Calendar Integration
  • Data Export
  • Social Media Integration
  • Google Integration
  • Financial Integration

1-10 USERs

R185.00
/Month/Per User
  • Funnel Management
  • File Storage
  • Unlimited Records
  • Import support
  • Unlimited eMail Support
  • Configurable
  • Encrypted document storage
  • Mobile Friendly
  • Training (Available on request)
  • Coming Soon
  • Email Templates
  • Mass eMail Marketing
  • Mail Integration
  • Calendar Integration
  • Data Export
  • Social Media Integration
  • Google Integration
  • Financial Integration

25+ USERs

R165.00
/Month/Per User
  • Funnel Management
  • File Storage
  • Unlimited Records
  • Import support
  • Unlimited eMail Support
  • Configurable
  • Encrypted document storage
  • Mobile Friendly
  • Training (Available on request)
  • Coming Soon
  • Email Templates
  • Mass eMail Marketing
  • Mail Integration
  • Calendar Integration
  • Data Export
  • Social Media Integration
  • Google Integration
  • Financial Integration

Our methodology ensures proper information management resulting in effective marketing campaigns.

AcuityCRM Partner Programme

The AcuityCRM Partner Programme is designed to provide you with the ideal opportunity to diversify and grow your company’s annuity income by partnering with the most affordable South African entry level CRM solution, helping you to achieve your monthly revenue goals. As your AcuityCRM user-base grows, you will have the ability to move up the partner tiers and earn more revenue at every tier. Each partner tier is designed to help you drive annuity sales revenue and grow your business.

AcuityCRM’s focus on the South African SMME market offers partners an opportunity to diversify into a new market segment at a much lower total cost of ownership than other CRM partnership offerings.

The benefits of choosing a locally developed product, like AcuityCRM, include fixed prices for longer periods as AcuityCRM is not bound by exchange rates; also no royalties are payable as it’s a local product and that benefit goes directly into the partners’ pockets. AcuityCRM offers a faster response and resolution of queries; and since AcuityCRM was created from the ground up, it can be adapted to fit any needs like a glove.

Master the art of sales activities by contacting AcuityCRM today.

Contact us

AcuityCRM – Head Office

10th Floor | 25 Owl Street | Milpark | Johannesburg | 2092

Office: +27(11) 726 3617

We’d really love to hear from you so why not drop us an email and we’ll get back to you as soon as we can.